Wyndham Hotels & Resorts has introduced Dolce Nova, a sophisticated boutique brand branching from its existing Dolce Hotels & Resorts line, focused on meetings and events. The announcement was made on Monday during the Annual Hospitality Conference in Manchester.
Dolce Nova marks the first brand independently developed by Wyndham’s division covering Europe, the Middle East, Eurasia, and Africa (EMEA), a significant departure for a company traditionally expanding through acquisition. Notably, Wyndham has added most of its 25 brands via purchase, making the creation of Dolce Nova a strategic shift. Dimitris Manikis, Wyndham’s president for EMEA, highlighted this during the conference, emphasising the efficiency and creative promise of developing Dolce Nova in-house.
The parent brand, Dolce Hotels & Resorts, joined Wyndham’s portfolio after its acquisition in 2015. Typically, these properties feature 200 to 400 rooms and cater predominantly to corporate clients for conferences and events.
Reporting based on coverage first published by skift.com.